Radio broadcast Recording: |
- 24-hour recording of radio broadcast in digital format
- fixing start time of program broadcasts \ radio commercials accurately to a second
- Information storing on the computer hard drive
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Quality Control: |
- multiple control system including operational program check of correctness of input data
- data logical validity check
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Data Processing: |
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Data is processed using up-to date soft hardware allowing to form queries and information and analytical reviews on any client's demand.
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Registered Parameters: |
- Names of radio stations, programs, types of advertising: spots, sponsorship
- For each radio program the following parameters are registered: radio station, date and time when it was broadcasted, name, genre, rubric, advertising placement cost.
- For each spot the following parameters are registered: radio station, program / commercial break, date and time when it was broadcasted, duration, short title, plot, advertiser, advertised brands, product/service category.
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Information Presentation: |
- Databases under special program software Radio Report
- Printed reports
- Data on Almaty -10 days after reporting period ending
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Additional Services: |
- Media plan audit
- Recording of commercials and plots
- Personnel training on working with data and program software
- FAQ consulting, emergency troubleshooting, news update, trainings
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